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Small Business Manager: What Does He Do and What Skills He Needs?

Running a small business is challenging. As the manager, you might have more responsibilities than those running major companies with a large workforce. In this article, we’ll help you understand what a small business manager does and the necessary skills one needs to succeed. 

What Is A Small Business?

A small business is a privately owned business, whether a partnership or sole proprietorship. While small businesses can also implement management systems like large corporations, the challenges are different. For example, small businesses have less capital and personnel. However, internal communications can be more straightforward. 

What Is Small Business Management?

Small business management involves overseeing various processes that all contribute to an organization’s success. As the manager, you need to think about organizing, planning, and supervising the activities within the business. In essence, managing a small business involves setting up an efficient system to ensure that day-to-day operations run smoothly, even with minimal managerial interference.

Why Is Small Business Management Important?

If you want your small business to thrive, you must ensure that sound management practices are in place. Effective business management is important because it has a direct effect on employee performance and productivity. Your management style determines whether your team succeeds or struggles.

Who Is a Small Business Manager, and What Does He Do?

The small business manager is responsible for overseeing the entire business — from employee supervision to marketing and customer service to doing all the paperwork. As the leader of a small business, you have the responsibility to establish company policies, strategies, and business processes. Preparing reports, directing production, and other administrative tasks are also among the jobs of a manager. 

What Skills Are Needed to Be a Small Business Manager?

A good business manager doesn’t only develop his skills and competencies but also those of his team members. Having a cohesive workforce will help you grow your business faster. Here are some important skills that a small business manager needs:

  • Communication skills. Knowing how to communicate effectively with your team members and customers is an essential skill that a manager should have. As the leader, you should be able to communicate your goals and expectations to everyone. 
  • Organizational skills. Since you are responsible for the entire business, you need to know how to manage and delegate tasks. You also need to monitor schedules and budgets as well as track the progress when it comes to your business objectives. There are many responsibilities, so you must stay organized to be on top of everything. 
  • Decision-making skills. A manager is responsible for making important business decisions. You also must resolve problems related to day-to-day operations. As such, you need to have excellent decision-making skills.
  • Leadership skills. One of the most important skills one should have as a manager is knowing how to lead and motivate people. You need to be able to boost morale and encourage everyone to do their best

Tips for Managing a Small Business

Small business management involves coordinating various aspects of the company – from operational planning, funding, marketing and advertising, and employee management. Here are some tips for growing a small business:

  • Take advantage of automation. Time is money when it comes to small businesses. If you’re managing a small business, you need to know how to use your time wisely. Take advantage of business process automation whenever possible. An example is using QR codes and email autoresponders. 
  • Train your people. Invest in employee training and further education. Once they have the skills they need, you can confidently delegate tasks to them.
  • Outsource when possible. Even if you’re a small business owner or manager, you don’t have to do everything yourself. For example, you can outsource projects like online marketing or logistics. Just make sure to find a reliable agency or partner. 
  • Create a standard workflow. It is important to set standard operating rules and procedures that everyone can follow. Having a system in place will help boost productivity and allow you to scale your business easily. 
  • Have a clear communication. You need effective and clear communication among all your team members. Each member should know what you expect from them. 

How Kilpatrick Can Help Companies Find a Good Small Business Manager

While starting a small business is tough, managing it can be even more challenging. If you need to hire a good small business manager, Kilpatrick Executive can help. Our consultants have all held managerial roles, so they understand your concerns and can provide a headhunting solution that suits your business needs. Contact us and let us find you the best candidate.